What a match looks like, and where the miles come from.
A match is two loads whose routes cross closely enough that trading routes cuts total miles for both sides. Here is one worked end to end, then a few more — all illustrative, all win-win.
Anatomy of a swap
Two trucks that shouldn’t cross.
01
Before — the routes cross
User 1 takes delivery at Milwaukee, sourced 95 miles away. User 2 takes delivery at Green Bay, sourced 115 miles away. On the map, the two trucks pass each other — 210 miles between them.
02
The cross gets spotted
Either plant can serve either terminal. Re-source each user from the closer plant and the same gallons still arrive — just by a shorter route.
03
After — routes paired
User 1’s Milwaukee is now sourced 55 miles away; User 2’s Green Bay, 58. That’s 113 miles — 97 fewer on the road.
04
Both sides come out ahead
Same gallons, same terminals, 97 fewer miles driven — a shorter haul for each user, and neither side ever sees the other.
Wisconsin · the signature swap
Before · routes cross
User 1Milwaukee
95 mi
User 2Green Bay
115 mi
Total210 mi
After · routes paired
User 1Milwaukee
55 mi
User 2Green Bay
58 mi
Total113 mi
In the portal, each side sees only its own half. This full picture is the platform’s view. User 1 is simply offered “Milwaukee, sourced from a closer plant — save 40 miles” and accepts. It never sees User 2, the other load, or anyone’s business.
More sample matches
Every match is win-win, or it isn’t a match.
Illustrative lanes across the five pilot clusters — Madison, Rockford, Milwaukee, Green Bay, Chicago.
Wisconsin · the signature swap
Before · routes cross
User 1Milwaukee
95 mi
User 2Green Bay
115 mi
Total210 mi
After · routes paired
User 1Milwaukee
55 mi
User 2Green Bay
58 mi
Total113 mi
Iowa → Illinois / Wisconsin
Before · routes cross
User 1Rockford
165 mi
User 2Madison
190 mi
Total355 mi
After · routes paired
User 1Rockford
95 mi
User 2Madison
150 mi
Total245 mi
Wisconsin ↔ Chicago cluster
Before · routes cross
User 1Chicago cluster
165 mi
User 2Green Bay
210 mi
Total375 mi
After · routes paired
User 1Chicago cluster
90 mi
User 2Green Bay
120 mi
Total210 mi
Numbers are illustrative. Real matches use live truck routing — Google Maps truck routes for the pilot, refined against pilot data.
What makes a match real
A swap that looks good on the map still has to survive the real world.
Both sides win
We never propose a swap where one side loses. If it isn’t win-win, it isn’t offered.
Volume & timing
A match must respect load volume, pickup timing, and ratability — the weekly rhythm of the lane.
Terms & tolerances
Each contract’s terms and tolerances are respected behind the wall — never exposed.
Truck-real routing
Weight limits, bridges, no car shortcuts. Miles are truck miles, not crow-flies.
See your own matches in the portal.
Post a load, and we start looking for your savings.